A significant part of them probably has their partners in the form of SEO & SEM agencies, to whom they outsource positioning for their client. In the current situation caused by the restrictions imposed as a result of the coronavirus, the role of activity in the virtual world should increase even more, which is why the cooperation between SEO and PR will be even closer. It will become a habit, or even a requirement, rather than just another recommendation. The fact that such a tendency is taking place is confirmed by the term itself, which is appearing more and more often, i.e. SEO PR. Another term that describes this type of activity is NPRS (Net Public Relations Synergy). It should be added, however, that NPRS is mainly used to promote press articles in search engines. Therefore, already at the stage of creating the text, you should pay close attention to keywords.
Target group, constructing headlines and possible links that are worth placing in the article. SEO and PR on the front SEO activities should be linked to public relations activities. Experts in these areas need to work together. The PR specialist who sends out the press release will be keen to maximize the reach. Here is an example: it is not India WhatsApp Number List uncommon for everyone present on the specialist's list to receive information about the company's quotations. The question for what? Will it be important information for the marketing portal? After all, this is where recipients look for information about research, new tools, opinions and comments. An SEO specialist seeing such actions may have a heart attack. Not only that - exactly the same text can be found on many portals - let's say - related to the economy. In addition, it has also been posted on the company's blog.
He explained many times that one should pay attention to unique texts, appropriate headlines, or prepare even several versions of information. In such a situation, it is good for the PR specialist to understand of content may entail. It's worth noting that a search engine can attribute authorship to content based on domain authority, not based on where the text first appeared. It is better to send information to a smaller number of recipients, but with high domain authority, than to care only about the number of publications, which we will later pass on to the client or superior.